Clayton County Public Schools Nutrition Services Fleet Campaign

Reimagined the visual identity for Clayton County Public Schools’ Nutrition Services delivery fleet, transforming everyday food distribution trucks into a mobile communications platform that promotes student nutrition, community pride, and district visibility.

 

Led the creative redevelopment of the fleet graphics system, designing a bold, approachable campaign that reinforces the department’s mission to provide healthy meals to thousands of students across the district each day. The updated design ensures the trucks function not only as logistics vehicles, but also as high-visibility brand assets across the county.

Role: Creative Director, Campaign Design & Visual Strategy
Team: Creative, Production, District Stakeholders, Vendors